Our Story
Our story began in Malatya in the late 1980s, when our founder, Necatin Karyüz, was inspired by the timeless beauty of Turkish handwoven rugs. What started as a small family workshop with a handful of looms and dedicated artisans has grown into a global brand recognized for its craftsmanship, authenticity, and innovation.
From restoring antique rugs to pioneering modern patchwork designs, our journey has always been about honoring tradition while embracing creativity. With passion and resilience, we expanded from Malatya to Istanbul, and today we operate a state-of-the-art 5,000 m² production center in Malatya, combining rug restoration, design, and manufacturing under one roof.
For more than two decades, we have showcased our collections at leading international fairs in Germany, France, the United States, and Asia, strengthening our presence in global markets. Today, our handcrafted rugs and kilims reach homes and collectors across Europe, America, and beyond, supported by our growing e-commerce platforms.
Our mission is to preserve the artistry of Anatolian handwoven rugs and adapt it to the needs of modern living spaces. Our vision is to be a leading global brand that represents the heritage, authenticity, and creativity of Turkish craftsmanship.
What sets us apart is not only the quality of our products but also the values we live by: integrity, respect for tradition, continuous innovation, and a commitment to excellence. We believe that every rug tells a story—and through our work, we carry the cultural heritage of Anatolia into homes around the world.
Our Vision
To be a leading global brand that represents the heritage, authenticity, and creativity of Anatolian rug making, delivering quality to homes and collectors worldwide.
Our Mission
To protect and carry forward the artistry of Turkish handmade rugs and kilims, blending traditional craftsmanship with modern design.
What Sets Us Apart
Craftsmanship
Every rug is handwoven by skilled artisans, ensuring authenticity and durability.
Heritage
We honor Anatolian weaving traditions while embracing creativity and innovation.
Global Presence
For more than 20 years, we have showcased our collections at leading international fairs in Germany, France, the U.S., and Asia.
Trust & Quality
Guided by values of integrity, sustainability, and excellence.
